Optimise Imagery
Each image has weight, so a site with lots of images can carry a lot of carbon weight. Use images in a meaningful way - use smaller imagery when possible, and keep full size images to a minimum. Ensure all images are web-optimized to reduce file, page, and load sizes without compromising the look. We love squoosh as an online tool for image optimisation!
Understanding The Problem
With its energy consuming data centres and vast global infrastructure, the Internet is very much a physical thing responsible for a growing percentage of all global warming. Many of our perceived "greener" digital practices — such as not printing emails — are ironically having the opposite effect with more and more resource heavy servers being built and filled yearly. Scroll on to learn more about this space.