Dublin Dance Festival

Building a dynamic brand backdrop for our 16th year of collaboration with this vibrant festival.

✦ Brand ⏵ Content ⬢ Digital

Project team

Cat Headshot Cat
Alex Headshot Alex
Ciara Headshot Ciara
Grace Headshot Grace
Oisin Headshot Oisin

This edition of the festival features a captivating lineup of emotionally rich and diverse shows, covering a wide spectrum of subject matters. From the dark and intense to the funny and surreal, each performance promised to captivate audiences through the compelling interplay of music, movement, and interaction.

We crafted a visually striking system employing bold and discordant treatments of typography, colour, and imagery. These dynamic elements interact seamlessly with one another, shifting and moving throughout various campaign applications. The result is an identity that exudes a sense of dynamism, emotion, and connection, encapsulating the very essence of the festival itself.

Cat Headshot Cat

Each year we get to work with such incredible imagery and footage for the festival. It’s about using these to their strengths and showing off just how incredible these dancers and performance are.

Imagery was amplified though tight and more unusual crops

We created a powerful sensory experience reflecting the provocative, enticing, richness of the festival. Colour played a key role in communicating the unique variety and tonal breadth of shows 
in the programme.

The city wide event had a bold an impactful street presence.

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The printed programme was replaced by an overview and schedule offering a snapshot view of the festival.